A new patent by Rovi Guides, titled "Methods and systems to dynamically adjust a playlist based on cumulative mood score" (US11902623B2), aims to address the problem of connecting content with the emotions and moods of its viewers. With an increasing amount of content being shared and consumed on social networking platforms, it can be challenging for users to find content that aligns with their current mood. This patent seeks to bridge that gap by suggesting movies and TV shows based on the viewer's feelings.
The problem arises when viewers are left in a particular mood after consuming content items, whether it be sadness, happiness, fear, surprise, agitation, pensiveness, or awe. Navigating through various content segments, especially videos, can be burdensome and lacking cohesiveness. In some cases, users may become disinterested because the content has made them sad. For example, during the current pandemic, there is an abundance of content related to health crises, death, illness, and isolation. If a viewer consumes numerous content items with negative, sad, or depressing storylines, it could cause stress and unhappiness.
Additionally, users often share content on social media platforms without considering its potential impact on the recipient. Some videos may be offensive or upsetting, leading to a need for a system that can flag such content based on subject matter, offensiveness rating, or mood rating.
To solve these issues, the proposed patent introduces a Mood-based Content Recommendation System. This system analyzes the content items that users have already watched and assigns them a mood score. It then accumulates these scores to determine whether the viewer is feeling happy or sad. Based on the cumulative mood score, the system dynamically adjusts the media assets presented on the viewer's device, curating an appropriate playlist.
Imagine a world where you can sit back and relax, knowing that your entertainment choices are aligned with your current mood. If you're feeling sad, the system can suggest cheerful and uplifting movies or TV shows to brighten your day. On the other hand, if you're already feeling happy, it might recommend content that reinforces that positive emotion, enhancing your overall viewing experience.
One potential real-life example of this patent in action could involve a person going through a breakup. With their emotions running high, the patent's system could detect their mood based on their recent media consumption and offer movies or TV shows that provide comfort or distraction during this challenging time. By considering the viewer's mood and tailoring content accordingly, the system aims to create a more personalized and enjoyable viewing experience.
It's important to note that this patent is still in the development stage, and there is no guarantee it will appear in the market. However, if implemented, it has the potential to revolutionize the way we select and consume entertainment based on our emotions, making our viewing experiences more engaging and fulfilling.
P.S. Please remember that this is only a patent, and its availability in the market is uncertain at this time.